We Asked the Experts is a series designed to provide you with the most relevant insights from local search experts. Each month we’ll cover a different question and share insights from key figures in the local SEO community in an effort to help you further your knowledge and strategy. We Asked the Experts is back with a new task to tackle and some new expert local SEOs to share their insights! This time around we’re tackling Google My Business — considered a key source of visibility and leads for local businesses – and more specifically, how to make your Google My Business listing more clickable. Attributes, posts, photos, reviews, and beyond – there’s a lot to tackle when it comes to Google My Business, and it can be hard to know where to begin. Hopefully, our experts can help to simplify the process, as they share how to make Google My Business listings more exciting, more engaging, and more ‘clickable’. Read on to hear how our roster of local marketing pros would approach Google My Business optimization, and how they help clients make their listings more enticing — leading to more leads, more conversions, and better business. How do you make a GMB listing more click-worthy?Niki Mosier (Head of SEO, Two Octobers)
Andy Simpson (Senior SEO Specialist, Digital Law Marketing)
Ben Fisher (Founder and VP of Marketing, Steady Demand)
Krystal Taing (Solutions Engineer, Strategic Partnerships, Uberall)
Steve Wiideman (President, Wiideman Consulting Group)
Amy Toman (Search Engine Optimization Analyst, Digital Law Marketing, and Local SEO Specialist, Pet Sitter SEO)
Greg Gifford (VP of Search, SearchLab)
Crystal Horton (Digital Account Manager, Accelerate Marketing)
Blake Denman (Founder, RicketyRoo)
Tim Capper (Local SEO Consultant, Online Ownership)
So, according to our experts, you can increase your chances of gaining more leads through Google My Business by taking advantage of and optimizing each GMB component. Make sure you’ve got authentic, engaging photos, use Q&A to show customers more about the business, and showcase great customer support through responding to reviews. Finally, as Tim Capper suggests, experiment with what works for you and keep testing until you find that magic formula. Below we’ve shared some of our top resources related to Google My Business, so you can take the experts’ advice into your own hands. The post We Asked the Experts: How Do You Make a Google My Business Listing More ‘Clickable’? appeared first on BrightLocal. via BrightLocal https://ift.tt/3i85UMB Check out more SEO posts onhttps://seouk41.blogspot.com/
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